I believe you have probably heard the term called “SEO” what is that? Does it help you to grow your Blog or your online business? YES! YES! YES!
Today I’m going to explain to you about the SEO and its benefits to you and the Top Google ranking factors in 2019. Ok let’s move on to the post.
What is SEO?
Let me explain you simply, imagine you have a blog and you wrote about a post “Benefits of SEO”
Now what, if someone searches the term “Benefits of SEO” on the Google you want to appear your post in the first page results isn’t it. If it’s visible to the people what happened? People will come to your site. The process and methods to bring your post to the first of Google for specifics “keywords” ( Search Terms by people) called SEO.
Why SEO is important
According to the latest data if a keyword ranks on the first five search results on Google they get 67% of the clicks. Does it matter you? You probably say Yes!
Think if your blog post or your products, your business rank on the first page of Google your traffic and the revenue will definitely increase.
What are the other benefits?
- It will increase your reputation
- It will bring you more traffic
- It will help to increase your social channels
- Using SEO strategies will boost your user experience
- It will help you to stay updated with the industry standards
I think now you understand the importance of SEO into your website.
Sustainable or get rich quick strategy?
When we talking about SEO there are mainly to methods
- Black hat method
- White hat method
If you want to rank in the Google in just a few days or weeks you can use Black hat methods but it will give you a boost for few days and if Google identifies about that they will punish you by decreasing your site in the search results. But if you are using White hat methods and tactics it will increase your ranking smoothly and it is the sustainable strategies to use.
Google now using the new method called RankBrain so I’m recommending to use white hat methods.
On-page SEO and off-page SEO
When we talking about the SEO there are main two categories
- On Page SEO
- OFF page SEO
On Page SEO
In the On page SEO we mainly focus on some factors like your content, headings, keywords, page structure..etc. the main reason for this is to give better information’s to engine crawlers about your content and creating more chances and reasons to rank your content.
Off page SEO
The off page SEO is not in your full control in this we are considering the factors besides of on-page SEO to improve our site to appear in the SERPs (Search Engine Result Pages ).its also known as link building but link building is a part of off page SEO.
Let’s talk about the main ranking factors in 2019
The top 10 Google ranking factors in 2019
Content is the king
Before any factor your content comes first. Google wants to give its users a better experience when using their search engine so Google wants to appear best and top search results of a keyword. They will use their algorithm by considering ranking factors to deliver the best results. The main raking factors are your content so if your producing quality and valuable content to your users the Google will definitely increase the ranking of your web.
Keyword
Before writing a post you have to choose a “keyword” you have to choose a low competitive and high search volume keyword and include that keyword through your post and also remember to include it into your headlines
Fresh and quality content
If you want to rank on Google you have to create fresh and quality content. the freshness of the content is a big reason to rank on the google and also well-written quality content is another factor.
Referring domains
If your domain is referring by another domain this is one of key ranking factor. As an example let’s say you have a Good quality post so if another web site link back to you about something in your domain ( A backlink) called as referring domain. If you can increase the number of referring domains your rankings will increase
The number of Organic Clicks
If someone makes a search query and they see your link and come to your site? Awesome this is another key ranking factor from Google’s eyes.
Your Domain authority
If your site is relevant to something let say your site is popular for “foods” you have a domain authority the more popular your site gets the more your domain authority will increase
Mobile-first
According To Google the mobile usability is another main ranking factor. So try to design your site responsive
Time spend on your site
When someone searches a term on Google and when they come to your site how much time they will spend on your site and the pages views of your site is another ranking factor. So you have to provide a good site structure and quality content It will increase the time.
Backlinks
When another site refers your site by adding your link on their content called “ Backlinks” this is another key ranking factor. But make sure all your links are related to your web.
Site Speed/web performance
According to Google latest update Google decides to add site speed as a ranking factor. So if your site is speed and it will give its users a better experience and it will help you to rank on the Google
In this post we have we have talked about the Basics of SEO and the key ranking factors in the next posts I will give you the free tools and tutorials about SEO. Hope you all earn something, wish you all the very best!
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